For many people in Wokingham, The Original Factory Shop at 32–33 Market Place (RG40 1AP) has been a go-to destination for discounted fashion, homeware, and everyday essentials. But like many retail names across the UK, the business has faced serious financial pressure — leaving staff and customers worried about the future of this long-standing Wokingham store.
High street stores Claire’s and The Original Factory Shop (sometimes known at TOFS) could be set to close, risking more than 2,000 jobs, according to a report by Sky News.
The broadcaster said the two chains “are understood to be filing notices of intention to appoint administrators just days after the conclusion of the crucial Christmas trading period”.
The two retailers are owned by investment firm Modella Capital. They have around 300 stores and about 2,500 staff.
This uncertainty comes amid a wider backdrop of closures, rising costs and calls for urgent action to save the town centre’s shops and services — concerns that local business owners have been vocal about for more than two years.
Local Retail Challenges Highlighted by Shopkeepers
Back in 2023, Wokingham retailers put their concerns on record when local shopkeeper Phil Edgecombe urged action to prevent the town centre from becoming a “ghost town.” He pointed to a vacant NatWest bank opposite his store, the cost-of-living squeeze, and parking restrictions that deter shoppers as major issues making town centre trading tougher.
Since then, similar stories have followed from other long-standing town centre businesses closing or reducing hours — prompting residents and traders alike to question how Wokingham can stay an attractive destination for shoppers.
Remembering the Last Tenant: M&Co
Before The Original Factory Shop moved into the Market Place unit, the space was occupied by M&Co — a British fashion retailer once familiar on high streets across the country. M&Co entered administration in late 2022 and closed all of its physical UK stores by April 2023, continuing only as an online brand under new ownership. The closure of M&Co’s Wokingham branch was an early sign of the pressures facing traditional retail spaces.
Why Are High Streets Like Wokingham’s Struggling?
The challenges faced by The Original Factory Shop and other local traders reflect a national pattern.
📉 1. Changing Shopping Habits: Online vs High Street
Consumers increasingly shop online — from Amazon to niche e-commerce brands — drawn by convenience, comparison tools and fast delivery. Even residents who want to support local shops often choose online options due to time pressures or price. This shift has dramatically reduced the number of visitors to town centre stores.
🚗 2. Parking, Footfall and Accessibility
Local business owners frequently mention parking costs and enforcement as deterrents to visiting Wokingham town centre. Too many shoppers are reportedly put off by high charges and restrictions that make trips less convenient.
💸 3. Business Rates and Taxes
Retailers in physical stores still carry the burden of business rates — a tax that doesn’t apply to online-only competitors. Local MPs and councillors have highlighted that, even with partial relief, rateable value increases and reduced retail support make it harder for smaller shops to survive. Calls continue for business rates reform to better support high street traders.
🏛️ 4. Cost-of-Living and Economic Pressures
Many Wokingham retailers say that the cost-of-living crisis has reduced discretionary spending, meaning shoppers prioritise essentials or cheaper online deals rather than browsing town centre stores. (Wokingham.Today)
Community Sentiment: Love Local vs Online Convenience
There’s no lack of affection for Wokingham’s shops. Residents express pride in independent businesses, markets and locally run stores. But affection alone hasn’t countered the convenience and competitive pricing offered by online shopping platforms — a tension playing out in towns across the UK.
Local traders and councils alike are now calling for fresh ideas — from banking hubs to town centre events — to bring people back to Market Place and beyond.
Frequently Asked Questions (FAQs)
1. Is The Original Factory Shop in Wokingham closing?
There’s currently uncertainty around the future of the Wokingham store due to financial difficulties affecting the wider chain. Staff and customers have expressed concern, but a formal closure decision is yet to be confirmed.
2. What used to be in this shop before TOFS?
The unit was previously occupied by M&Co, which went into administration in 2022 and closed its physical stores in 2023, continuing only online.
3. Why are high streets like Wokingham struggling?
A combination of online shopping growth, rising business costs (especially business rates), parking challenges, cost-of-living pressures and reduced footfall have all contributed to struggles for traditional town centre stores.
4. How does online shopping affect local retail?
Online platforms offer convenience, easy comparison and fast delivery, which attracts many consumers who might otherwise shop locally. This trend has reduced footfall and sales for many brick-and-mortar retailers.
5. What is being done locally to help Wokingham’s high street?
Local business owners and councils have been discussing solutions for years — including parking policy reviews, support for small traders, and calls for banking hubs — to help make the town centre more attractive to visitors.









